Professional Liar
Have I got your attention? It’s all BS. Hair and makeup, collagen and Botox, new outfits (rented or otherwise), new nails, weight loss, tummy tuck, boob job, rhinoplasty, Rogaine, teeth whitening, props, retouching, beauty lighting, the wind machine, perfectly seared meat… all of these things by themselves mean nothing. But when glued together in a photograph to they become truth. The truth post lights, camera, action. I piece puzzles together that no one can see, and like that the story emerges into a new reality for my clients, inspiration and art departments.
Yes and…
The answer is always Yes. Yes, we can slim your neck down, and pump you up. Yes, no more wandering eye and javelin scar. Yes, we can change the background to neon pink…but why?? Yes I can take 20 years off naturally… 40 is the new 25. Lies lies lies. Truth is, I have a guy for that. The best in the biz, and you and I wouldn’t have it any other way. But seriously, none of that really matters.
Dahhhhhling, eh you look Mahvelos!
And then suddenly, one day when you walk into my studio, when that first iconic photo comes into view on screen, it IS the truth. Gasp!! The fantasy a reality, the embodiment of catharsis, Dahling, you look Mahvelos! You can’t explain it, replicate it. It can only be experienced. Those of you who haven’t experience me and my team may think it’s BS. And to you who have BS’ed with me on set, you’re full of it, and I love seeing you and your photos out there one truth at a time. I bull$shit and so can you.
Kick Covid. Keep the Bull$hit. Stay Creative.
